Many people purchase subscriptions to Sirius Radio on the attraction of commercial free music. This is arguably one of the biggest reasons people are drawn to Sirius Radio.

In order to bring in revenue, you can find advertisements on many Sirius Radio Stations. All outside of the music categories.  Advertising on Sirius Radio apparently is a pricey investment but as many company have attested, it can pay off tremendously.  Many companies advertise products on the channels of Howard Stern. When the King of All Media himself voices many of these commercials, the companies are able to even attract more of the audience to product.

There was some musing some time ago that SiriusXM would start allowing advertisements on the music stations. This discussion seems to now have thankfully waned. Surely SiriusXM PR people realized that there would be a major massive backlash if this were allowed to happen.

The risk would be too great. Many customers who were drawn to Sirius because of commercial free music would no doubt vacate their subscriptions.

Commercial free music provides a soundtrack. That soundtrack of having very little interruption provides the listener with the most enjoyable listening experience. This is the big separator which distances Sirius radio from terrestrial radio.

SiriusXM needs to continue making the music stations commercial free. Subscribers are now used to this, so changing this concept would spell disaster for the company.